Competitive Advantages Of Johnson And Johnson Commerce Essay

Competitive Advantages Of Johnson And Johnson Commerce Essay Johnson  Ã‚  Johnson (JJ) was founded more than 120 years ago on a revolutionary idea that doctors and nurses should use sterile sutures, dressings and bandages to treat peoples wounds. Ever since, JJ has brought to the world, new ideas and products that have transformed human health and well-being. Johnson  Ã‚  Johnson has more than 250 companies located in 57 countries around the world involving specially in to three main businesses ; medical devices and diagnostics, pharmaceuticals, and consumer health care. JJ has experienced astonishing growth through global expansion, innovative products and processes, RD, services and quality that make a difference in peoples lives. Johnsons Baby is the most trusted brand of skin care products for mothers all over the world. Like Diaper rash care, baby powders, baby hair care, baby bath products and many more. They offer products and information targeting baby care, skin and hair care, nutritionals and so on. Creating meaningful innovation in health care within the consumer business franchise depends on a research strategy deeply involved in technology and consumer insight. This takes into consideration JJs vision: Bringing Science to the Art of Healthy Living! Major competitors Although the Consumer Health Care division is the smallest of the companys three segments, it includes some of the companys most recognizable brands such as Tylenol, Neutrogena, and Band-Aid. The major competitors of JJ are Novartis and Procter and Gamble in baby care products. Table 1: sales of Major Consumer Franchise in USD Millions Company Name Johnson Johnson (Baby Care) Novartis (consumer health) Procter Gamble (BABY CARE AND FAMILY CARE) 2007 1,982 NA 1,440 2008 2,214 1,125 1,728 2009 2,115 1,118 1,770 Table 1 and graph 1shows the greater sales figure of baby care products of JJ than its competitors which also includes family health care products. From this, we can see the highest market share of JJ in the industry. In baby care, they compete primarily in diapers, training pants and baby wipes, with approximately 35% of the global market share. Graph 1: chart showing sales of table 1. COMPETITIVE ADVANTAGES PRODUCTS The first competitive advantage for JNJ lies in its product itself which has NO MORE TEARS ® formula patent. Safety, comfort, and gentleness have always been a top most priority in its products. Instead of soap or alcohol it uses various harmless chemicals, and its products go through rigorous clinical testing to ensure the highest standards in baby care. Johnsons baby shampoos and soaps has been a trusted product for the parents which rinses very quickly and cleanly, and doesnt cause irritation to skin, eyes and scalp unlike others products. They have got most number of patented products. BRAND JJ has a history of 120 years of operations which has been trusted by doctors, nurses and parents around the world, now operating across 57 countries with more than 250 operating companies. In 2008, its brand value was worth of $3,582 millions, ranking 92 in the world. The company has been involved in many CSR activities like supporting International Youth Foundation for HIV/AIDS prevention program in Africa, child center in India, educating the people and providing handful tips regarding healthy and safety living, caring babies, and healthy environment. INNOVATION It is interesting to see innovation in terms of its products and processes as well in JJ, and every year it comes up with innovative products. Recently they have introduced new night time product which has been clinically proved to help babies fall asleep well and throughout the night. JJ has strong and well-equipped RD network, state-of-art technology, huge investment capacity, world-class research facilities, highly productive small team settings, and sound scientific methods. Every year JJ invests billions of dollars in RD, in 2008, it had invested 11.9% of its total sales (total sales figure was $7,577 million), ranking 7 in the worlds top companies spending in RD, and topmost in its industry. EXTENSIVE COLLABORATIONS JJ has been exclusively involved in selective licensing, acquiring and forming joint ventures for growth and expansion. Every year they enter in to 100s of strategic alliances and they have acquired more than 35 companies through the world so as to share best practices, acquire and develop cooperative talent, share research initiative, group purchasing and others. For example, in 2006, it acquired consumer section of Pfizer Consumer Healthcare (PCH), which added diverse portfolio in nine additional categories. In same year, it acquired Groupe Vendome, a reputed company in France involved in adult and baby skin product, and now JJ is selling product in their brand name in market of France. The ability to work across company and countries has helped JJ to produce most comprehensive and broad health care products, which has made them unique in the market. Their diversification is within the industry has made possible for cross business collaboration to address unmet health care needs. CORPORATE CULTURE Driven by the companys vision and support from top management, employee diversity has become one competitive advantage for JJ supported by various programs and activities like affinity groups, mentoring programs, diversity university, etc. Employees are encouraged to work in different divisions and roles so as to develop broadly. The business model adapted by JJ fundamentally uses the adaptation of entrepreneurial values. The decentralized corporate structure results in different people with different skills, thoughts, and ideas coming together and collaborating to develop products and technologies. The company has received various awards and recognitions for its best practices. We have the people, proprietary technology and capabilities of many diverse, entrepreneurial companies, this enables us to innovate at the intersections of our businesses. Thats an important competitive advantage and why were truly more than the sum of our many vibrant businesses. Johnson Johnsons Vice Chairman Christine Poon Sustainability and conclusion JJenjoys sustainable competitive advantage mainly due to corporate culture and brand name. Innovation has become possible because of its resource capabilities, extensive collaboration strategies and its business model. It would be surprising to see JJpossessing more core competencies which they have created from 120 years of operations. It has created more value to customers from benefit and cost advantage thorough increasing return rather than economies of scaleThus, we strongly believe that it will make them to stand out in the market in days ahead too.

Joseph Conrad’s Heart of Darkness and Carl Jungs Principle of Opposite

Carl Jung was a pioneer of psychoanalytic theory along with his former partner and mentor, Sigmund Freud. Though Jung split from Freud and diverged onto his own unbeaten trail of psychoanalysis two years before his decease, they are both highly revered for the myriad of ways in which they developed the understanding of the mind. Parallel to this period, Joseph Conrad penned and published the novella Heart of Darkness, which tackled much of what Jung had found about the psyche and its inner workings. In Heart of Darkness, both Marlow and Kurtz are representations of strong reoccurring archetypes within human myth, religion, and folklore. They work together to epitomize one of Jung’s Cores of Personality: the Principle of Opposites. The Principle of Opposites states that both sides of opposite pairs—good and bad, light and dark, joy and despair, et cetera—are present to complete the other. In this way, Marlow and Kurtz are opposite replications of each other in Co nrad’s Heart of Darkness; they are doppelgà ¤ngers that complete each other, as in Jungian theory. Marlow is the raconteur of Heart of Darkness, and therefore is one of the more crucial characters within the plot. He embodies the willingness to be valiant, resilient, and gallant, while similarly seeming to be cautiously revolutionary. He is, seemingly the epitome of bravery, going into the jungle. Marlow’s voyage is, in essence, a â€Å"night journey into the unconscious, the confrontation with an entity within the self† (Guerard 38). The ominous coast is an allegory for the idea of the unconscious mind. â€Å"Watching a coast as it slips by the ship [†¦] there it is before you—smiling, frowning, inviting, grand, mean, insipid, or savage, and always mute with an air of whispering† (1... ...Works Cited Burke, Colleen. "Colleen Burke - Joseph Conrad’s Heart of Darkness - A Metaphor Of Jungian Psychology." 15 Nov. 2011. . Conrad, Joseph, and Paul B. Armstrong. Heart of Darkness: Authoritative Text, Backgrounds and Contexts, Criticism. New York: W.W. Norton &, 2006. Guerard, Albert J. Conrad the Novelist. Cambridge, MA.: Harvard U. Press, 1958. Hughs, Richard E. The Lively Image: Four Myths in Literature. Cambridge, MA: Winthrop Publishers, 1975. Jung, C. G. Collected Works of C. G. Jung, Vol. 9, Part 1., 2nd ed., Princeton University Press, 1968. 451 p. (p. 54-72). Lord, George de Forest. Trials of the Self: Heroic Ordeals in the Epic Tradition Hamden, Conn.: Archon Books, 1983. Spivack, Charlotte. "The Journey to Hell: Satan, The Shadow, and the Self." Centennial Review 9:4 (1965): 420 - 437.

real job :: essays research papers

Let’s talk about the importance of having a â€Å"real job.† I have spent a huge portion of my life working for someone else. I consider myself to have three full time jobs. All of my jobs are equally important to me. Yes I lead a normal life, but it is a very hectic one. I have a full-time job, attend school full-time, and I am a full-time parent to four kids. My day starts when I hear the alarm blaring at 6 a.m. and I smell the fresh brewed coffee that I set up the night before. I get out of bed where I have been nestled into my warm flannel sheets, and begin to wake up my children so they can get ready for school. As we all know breakfast is the most important meal of the day, so I start the pancakes, eggs, or waffles like I do every morning. After breakfast we all take our turns in the bathroom getting ready for the busy day ahead of us. My daughter of course is the â€Å"queen of primping.† She always takes the longest. I get the kids all bundled up with backpacks and lunches, onto the bus they go. â€Å"Whew† I have a brief minute to breathe. Now I am off to what I consider my second job, which is going to Washtenaw Community College. I am attending school to get my Associates in Applied Science Degree for Nursing. This semester I have fourteen credit hours. I attend school Monday- Thursday from 9 a.m.- 11 a.m. I find school to be very demanding on me because I am coming back after fourteen years of taking a break. I know it will be well worth it in the long run. I also believe that I am setting an example for my children. When I leave school I start my third job. This is the one that â€Å"brings home the bacon.† I work as a server at Applebee’s restaurant. I also take on the role as Assistant Manager twice a week. My primary role is to make sure that every guest that walks into the restaurant is taken care of. This job is like my second family. Recently I found out that a co-worker has a life threatening disease called Multiple Sclerosis. Just so happens, she is my best friend. The joy of working for big corporation is that they will do anything to help others.

Lord of the Flies Persuasive Essay

â€Å"Lord of the Flies† Ralph the Leader Ralph from the â€Å"Lord of the Flies† by William Golding is charismatic, athletic, and smart. He cares about how people are and what they need. He has his responsibilities in order unlike the other kids who do anything they want. He knows how to keep the kids in order so they can get work done. Ralph makes the best leader out of all the other kids. After the conch is blown, and children assemble, Jack calls Piggy Fatty.Ralph is quick to point out that his name is not Fatty, but Piggy. Everyone laughs and begins to chant his name, and Piggy becomes hurt. It is through this small conflict that Piggy becomes a target for the others, to taunt and hurt, because of his name and physical appearance. This event shows the beginnings of breakdown of the community, and Ralph is the only one that can put it back together. Ralph worked tirelessly on the tents while all of the other kids were playing in the water.Jack is a main character in â€Å"Lord of the Flies† but he is a jerk and he is obsessed on kill a pig that he chickened out of doing the first time. While Jack and the hunters are hunting they have a second job that is to keep the signal fire running. They didn’t do that while that is going on a boat comes by and if they had a signal fire they could have been saved but didn’t. Ralph confronted him at an island meeting and Jack still just wants to go hunting. Ralph was smart and nice in the beginning when he first met the boys.They made him chief because of his treats and Jack called them all together but he is mean. The little kids like Jack more because he thinks the beasties are real. Ralph knows they're not real and for the little kids not to believe that they're real. Ralph is the better leader and should always. The facts have shown why Ralph is a better leader. He cares about other people and their emotions. He has his responsibilities in order and will do it. He can lead other peo ple and to get stuff done.

An Influenced Life Essay

An Influenced Life As people grow and develop in their lives, many factors influence their trajectories. These factors manifest themselves in many ways, but some are more prominent than others. I believe that every person, depending the factors that influenced them most strongly, would place more importance on some factors than others. In other words, my essay will be different than other classmates, because I was raised differently than most of them and different things had impacts on my development. Individuals also probably think some are more important factors than others, and these viewpoints depend solely on their lives and their development thus far. My personal view is that some of the most important factors that influence an individual’s development are their innate temperament, the parents they are born to, the consequent family role they possess, the anxiety they bear in life, and the relationships they make – both forced and by their own volition. Read more: Essay explain how children and young people’s development is influenced by a range of personal factors. Although I believe these are some of the most important factors, they are by no means the only things that influence a persons’ development over time. Also worth noting is the fact that these all impact each other as well as singularly influencing an individual. When combined, many factors cause other factors and all influence a persons’ development trajectory. One of these influences is inborn, not decided by outside forces. Temperament is something every human is born with, and it is shown from the moment they start breathing. My sister and I, for example, have somewhat opposite temperaments. As a child I was very loud and loved to talk (which hasn’t changed), and my sister was much quieter and listened much better than I ever could. She was more patient from birth than I will ever be. This chasm between our personalities provides some definition for our life development. Her calm, quiet manner led to little misbehavior and consequent punishment. My quick, sarcastic temper led to much conflict with parents and occasionally teachers, and required containment. This put me in a different trajectory than my sister, as she became easy to deal with, and easy to please. My parents had to take a different approach with me, as my temperament led me to be harder to discipline, please, and control. The temperament of any individual greatly influences a person’s future life development. It influences the way a person reacts and relates to other people, the way they act alone and in company, and their view on the world. Parents are one of the influences I think most would agree impacts development most. Even people who had parents that were not present might agree that the absence itself influenced their life and development. The techniques parents use vary and are quite different from family to family, and occasionally even within families. Parenting impacts development and views of the world because they restrict or allow activities, and provide moral ideas and values in differing strengths, passing on much to their children. As we grow out of childhood, impressions of our parents from a young age remain with us and impact the way we live, act, and interpret others’ behaviors. The two spectrums for parenting styles measure how demanding a parent is, and how responsive a parent is. To me, these can make or break a child’s development. If either is too low, the child will have problems later in life, but if either is too high, there will also be consequences. High responsiveness may produce a needy, incapable adult, while low responsiveness will result in anxiety about love, and mattering. High demanding parenting may result in a high-strung, over-achieving stressed adult, while low demanding will produce an adult with little motivation and drive. Clearly, parenting impacts development and, if possible, should be controlled in order to help children develop correctly and well. As parents begin to treat children differently due to temperament, and children learn more about their parenting styles, the kids in the family begin to learn their roles in the family. These roles can range from simply the â€Å"quiet one† to â€Å"loud one,† or from â€Å"instigator† to â€Å"peace-maker.† Some of the roles can make children feel guilty, unworthy, or bad about themselves, while others make childr en feel proud, confident, and pleased. These differences start at a young age and continue through their lives, even into adulthood. This will also influence relationships and life plans, causing each person to have a different filter per say, which they view the world through. If an individual follows these family roles into adulthood, individuals follow whatever mold they were shaped into as a young person. This can obviously impact development in frightening ways. One can imagine a forty year-old still following his instilled role of a meek, rule-following, shy six year-old, or a twenty-one year-old still behaving as a reckless, authority defying teenager, but with much more damaging and dangerous rebellions. The types of anxiety that a person deals with on a frequent  basis derive from many sources. These factors come from both developmental sources and environmental sources. While environmental sources are inevitable and cannot be avoided, like natural disasters and wars, the developmental sources can be somewhat traced to other developmental factors. If a person carries too much anxiety, they can then begi n to develop harmful relationships and tendencies. Some anxieties that can hurt a persons’ development are worrying about trust, competence, and mattering. All three of these concerns can come from the way an individual is treated and affected by people close to them, and society as a whole, along with some of the traits they were born with. These main three concerns make or break relationships, another developmental factor. However, they also impact the way we develop in all strains of life, especially cognitive development. If someone has anxiety about not mattering or being competent, and this anxiety is reinforced by their relationships, they may truly begin to believe these things. This will begin to impact their work and productivity, starting to truly render them incompetent. Relationships also play a large role in development over time. Of all the factors discussed, I think this may be one of the most obvious, but also one of the most influential. Depending on the individual someone is relating to, and the impacts other developmental factors have on them too, relationships are the dynamic culmination of influences on human devel opment. Relationship models range from secure to insecure, and someone who forms insecure relationships is unlikely to trust anyone, and consequently bear even more anxiety than what led to the insecure relationship. I think relationships influence development because relationships give us friends, role models, and comfort. Relationships make life worth living, but if they are not healthy and secure relationships, the zeal for life may degrade. There are many factors that impact development in many different ways. These influences can have physical, social, cognitive, and emotional consequences, and help us to become the adults we do in life. They eventually all do interrelate and combine to influence each other and our development in many ways. This being said, it is crucial to development to have consistent, good, controlled factors. Although temperament cannot be controlled, parenting styles, family roles, and relationships can be objectively considered and helped, in order to ensure proper development and a productive, competent adult. If every child had these factors controlled  and watched, in order to help them develop the best they could, there would be much less anxiety, unhappiness, and idleness in our society.

Deepwater Horizon Oil Spill

The Deepwater Horizon Oil Spill was a man-made disaster which had devastating effects on its surrounding environment, in particular the natural environment around the Deepwater Horizon Oil Rig. Recovery efforts made by the local governments utilized Information Communications Technology (ICT) such as remote sensors and satellite imagery to track and monitor the magnitude of the oil spill. Further detail on how recovery efforts used ICT's to track and monitor the oil spill as well as its uses in the prevention of future oil spills, including the positives and negatives of the use of ICT will be discussed. Referring to sources such as the scholarly journal ‘Tracking Oil Slicks and Predicting their Trajectories Using Remote Sensors and Models', the magazine article ‘Satellite use Growing to Monitor Facilities and Map Spills' and the national commission report ‘Deep Water: The Gulf Oil Disaster and the Future of Offshore Drilling National Commission'. The focus reading ‘Organisations Aiming to Reduce Risk – Worth Broader Exposure' will be used as a comparison and reference to what other industries have done to prevent disasters in their industry from occurring again. Background. Recovery efforts during the Deep Water Oil Spill used Information Communication Technologies (ICT) such as remote sensor technology and satellite imagery technology. Such technology were used in order to monitor the magnitude of the oil spill giving recovery efforts visual data that they could work with as well as a method of being able to obtain the trajectories of the oil spill in order to prevent further spread of the oil in the water. Use of ICT's to assist in Recovery. The use of ICT's such as remote sensor technology and satellite imagery was effectively used by the petroleum industry in previous years prior to the Deepwater Horizon Oil Spill for exploration purposes. In the event of the oil spill recovery effort teams utilized this same remote sensor technology in order to determine how much oil was spilled, where it reached the shore, and which beaches might be hit next (Pope 2010). This technology allowed recovery teams to effectively survey the spread of oil a lot faster than if it were done through surveillance aircraft such as drones, satellite technology. In the event of the oil spill BP and the federal government utilized two types of satellites. SAR imagery satellites in order to cover large areas and determine the scope of the damage caused. Once the scope of the damage was determined, high-resolution satellites were used to make thorough assessments of the damage. Although satellite imagery we're predominantly used as methods of surveying the wreckage and spill, aircraft drones also played important roles in that they allowed recovery teams to monitor the wreckage from different angles and views. Use of ICT's in the prevention of disasters. Information Communications Technology has multiple uses in that it was able to explore and locate possible petroleum production locations through remote operated vehicles (ROV) attached with thermal imaging cameras and sensors, as well as survey the structural damage of the BP Deepwater Horizon oil rig through the use of satellite imagery and drone aircraft. It now has the task of surveying and monitoring oil rigs on a frequent weekly or even daily basis. The oil production industry using satellites similarly to how they were used in the in recovery efforts through, obtaining a wide view of the area through SAR satellite imagery and using high-resolution imagery in order to gain a detailed perspective of specific locations and aspects of oil rigs. The National Commission recommended improvements be made by the petroleum production industry as well as the national government in order to effectively plan for a large scale containment plan if another event like this we're to happen again, including coordinating with other government bodies and obtaining relevant information in regards to response measures. Measures taken into account include things like and sufficient amount of technical experts on the within the staff of the oil rigs in order to develop and approve response plans as well as providing mandatory funding to the petroleum production industry for research and development as well as incentives to the industry to perform research and development. Â   Similarly in the nuclear tragedy of Chernobyl the government funded the Institute of Nuclear Power Operations (IPNO) programs to perform evaluations, training, assistance and peer reviews by experts. The uses of ICT such as computer programs and hardware are now used to analyse nuclear structures, making it easy to monitor and spot redundancies within the structure and prevent structural failure of the plants. Positives and Negatives of the uses of ICTs The use of ICT's during recovery efforts as well as use in the monitoring of oil rigging sites and prevention of structural failure. The use of ICT's over other methods such as aircraft surveillance has positive benefits which far out weight the negatives. Such satellite imagery can allow recovery teams to effectively and quickly survey the a large portion of the damage site through SAR satellites and gain detailed views of specific areas such as leaks, slicks and seeps through high-resolution satellites. With the use of satellites in combined with aircraft surveillance to gain views from different angles to view specific areas of the structure effectively allow recovery teams to survey and gather information in order to develop an effective containment and recovery plan. The use of ROVs also is a benefit as it allows recovery teams to survey the structure underwater and effectively gather information from places that would be too dangerous for humans to do to. Although ICT's do have their benefits, they also come with negatives as in that SAR satellites capture large views of the affected areas, this comes at a price of decreased resolution making it difficult to view smaller aspects of the image such as leaks in the oil pipe structure. This requires the use of high resolution imaging satellites which are rather costly and cannot be frequently called up due to its high cost. Conclusion The use of information communications technology in the petroleum production industry has had multiple uses before, during and after the Deepwater Horizon Oil spill. Before the disaster of the oil spill the industry used ICTs for exploration and location of possible drilling sites. With the use of satellite technology during the recovery efforts to survey the area and effectively develop a containment plan for preventing the oil from spreading and affecting the nearby beaches. Also in future prevention of possible oil spills through satellite monitoring of oil rigs and tankers. Along with the use of ICTs come the benefits which include allowing recovery teams to quickly and safely gather information which would have been difficult with old technology, but there were also costs in that it would cost large amounts of money in order to use high-end technology such as high-resolution satellites in order to gain clearer images of specific areas. Along with the uses of ICTs to help prevent future oil spills are the recommendations of the oil spill commission which recommended funding for research and development of oil spill prevention similarly to how the government funded the development of the INPO in the nuclear energy industry for training of nuclear engineers and evaluation of nuclear structures.

The Historical Development of the Electric Train Essay

The Historical Development of the Electric Train - Essay Example Electricity is used as a substitute to provide power hence eliminating smoke and taking advantage of the high efficiency of electric motors. This paper seeks to describe the historical development of the electric train in the world of technology. In 1879, Werner von Siemens who was a German engineer presented the first practical passenger train at Berlin which used electricity to operate. In the same year, the first electric railway was demonstrated at the Berlin Trades Fair. The locomotive was driven by approximately a power of 2.2 KW series wound motor and the train which consisted of the locomotive and three cars. This locomotive could reach a maximum speed of 13 km/h. In 1881, the world’s first public electric tram line was opened in Berlin, Germany, and it was named Gross- Lichterfelde Tramway. It was built by Werner von Siemens. In 1883, Modling and Hinterbruh Tram opened near Vienna in Austria as the first electric tram line. This tramline used electricity served from a n overhead line to operate. Also in 1883, Volk’s electric railway was opened in Brighton, Britain. ... This line opened in 1890, using electric locomotives which were built by Mather and Platt. In fact, electricity grew quickly and became the power supply of choice for subways, which were assisted by the Sprague’s invention of the multi- unit train control in the year 1897. The surface and the elevated transit systems used steam until they were forced to convert by the law. The first and foremost electrification on the mainline was actually on a four- mile stretch of the Baltimore Belt Line of the Baltimore and Ohio Railroad (B&O) in 1895. This track was very crucial in connecting the main portion of the B&O to the newly built line to the New York and it required a series if tunnels around the edges of Baltimore’s downtown. Smoke from steam locomotives was becoming a nuisance on the Pennsylvania Railroad. Railroad entrances to New York City required tunnels and hence smoke problems were becoming worse. A collision in the Park Avenue tunnel in 1902 led to the New York Sta te legislature to outlaw the using of smoke producing locomotives after 1908. Consequently, electric locomotives began to operate in 1904 in the New York central Railroad. In 1930s, the Pennsylvania Railroad, which had actually introduced the use of electric locomotives because of the law, electrified its entire territory east of Harrisburg, Pennsylvania. The Chicago, St. Paul and Pacific Railroad which was the last transcontinental line to be built, electrified the lines across the Rocky Mountains and to the Pacific Ocean beginning in 1915. The East Coast lines such as the Virginia Railway, the Norfolk and the Western Railway found it useful to electrify short sections of the mountain crossings.